As a Mompreneur, I have used the internet to propel my business forward. What I have learned over the last year or so is that Facebook is a power house for networking and building relationships for business. There are a few things to keep in mind while promoting yourself via the internet.
First things first, if you don’t have a facebook page… Get One! Most of the business that I have generated into my primary company has been off of Facebook. The key is to build relationships with people and create that interest in what you do. I have studied the art of attraction marketing and it is pretty powerful! You can use attraction marketing on Facebook very easily. There are a couple of things to put into place before marketing your business online.
Have a facebook fanpage for your business. Keep your personal profile page for your family and friends. Have a separate fanpage for promoting your business. You can link your personal and business fanpage together to promote each other. Your fanpage should give links to the products and services you are promoting. Here you can be 100% business. I have made the mistake in the past of flooding my personal page with a ton of business stuff and facebook doesn’t like that so much! There are many different categories that you can set up your page to personalize it for what you do. Head to a fanpage that has already been created and there is a link to create your own page. Boom you are in!
As a mom, sometimes it can be hard to be in the community all the time to meet others, let alone talk to others about your business when you have a screaming toddler in the shopping cart! LOL! So online presence is HUGE! When I meet someone in the community and we connect really well, if I don’t have a lot of time to talk I quickly ask if they have a Facebook page. Most likely they do! Then you can start the relationship online and be visible to them. You really get to know someone quickly using Facebook believe it or not!
There is an art to promoting yourself on the internet and I have seen a lot of good and bad “teachers” out there. Network Marketing/Direct Sales is a RELATIONSHIP business. Please know that if you are using Facebook to throw up on people about your business, you will not create the traffic like you want to. People most of the time join you because of YOU!
Hope everyone had a very blessed and Merry CHRISTmas!
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